February 2016

Bitcoin is a virtual currency. Transactions are made anonymously without bank involvement. Since Bitcoins aren’t tied to any country or subject to any regulations, international payments are easy and cheap. Every user has a Wallet ID, but the names of the buyers and sellers are...

A consumer-oriented company can use big data to listen to, learn from, and leverage consumer feedback to produce targeted B-to-C campaigns. All of the feedback collected from social media and surveys allows a company to build and update consumer profiles and then execute personalized marketing...