May 2023

Generative AI has been making headlines lately with the popularity of buzzworthy tools such as ChatGPT and DALL-E, leading everyone to discuss its potential. However, it is crucial to understand what generative AI is and whether these tools have practical applications in the tourism industry. It...

The interplay between Aristotle's concept of the final cause and its application to artificial intelligence (AI) is an intriguing and enjoyable exercise. By examining the concept of the final cause, which pertains to the purpose or goal towards which something strives, we gain valuable insights...

Consumers are becoming more conscious of the ethical and social impact of the products and services they consume, and they are starting to prioritize brands that align with their values. As a result, businesses that prioritize the responsible use of digital technologies can benefit from...

Artificial Intelligence (AI) is a hot topic today, with many people looking to it as a potential solution for numerous problems. However, it is essential to remember that AI has limitations and is not a magic solution that can solve everything. Socrates, the famous philosopher...